DUCATI LIGHT

  •   DESCRIPTION (v)

    While trends are evolving, the motorcycle has always been seen as the epitome of masculine transportation. Sometimes “the first love” for many men, its a machine with a soul, with a which a wife may have to share their husband. My idea was to introduce the bike as a piece of furniture in the home - I used a Monster mirror and tank for the first prototype. The petrol cap key work as dimmer. It will be an innocuous way to introduce children to a lifelong passion for bikes. It was designed in a period where Ducati look into female as market segment.

     

     

     

Copyright © 2010| INDUSTRIAL dESIGN di stefano ceppi | All Rights Reserved. 版权

P.IVA (VAT) 12912961005

 

email: contact[a]stefanoceppi.com